Amazon .com has, in the most recent times, able to satisfy the stakeholder’s ability that has contributed to the growth and development of the organization. According to the Archie Caroll’s Model of Corporate responsibility, the stakeholders can be understood to be a set of group of individuals linked directly with the business in regards to their stake. Stakeholders have got a broad interest in Amazon Company. This is because of how the company is widespread across the continents. This aspect requires the company to be more cooperative with the stakeholders at all times. In terms of corporate responsibilities, social responsibility, policies and programs. Amazon needs to satisfy the stakeholder’s interest. This is because it helps them maintain their market position in the market, as it is one of the biggest online companies in the world (Lu et al., 2016, January).
However, it is the corporate responsibility of Amazon to take care and always respond timely to the stakeholder’s interests through a corporate social responsibility strategy. Besides, CSR programs and policies are changing; the company still needs to put more efforts to maintain the changing interests of its stakeholders. The company tries to keep Corporates Social Responsibility strategies to curb the interests of its stakeholders. The corporate social responsibility of the company is divided in a here lively manner in that, the primary benefit of the company is the Customers, employees and the community at large.
The corporate social responsibility of the Amazon strategy promotes the interests of its customers first. This is because customers are the most critical stakeholders of the company. As it is with the company, they believe that customers are the primary determinant of Amazon’s e-commerce business success in the market. This is because these stakeholders affect the revenues of the company. Thus, amazon considers fair pricing, Online security and convenience of services as the interests of these stakeholders. Moreover, amazon tends to satisfy these stakeholders using an emphasis on quality services and technology.
Amazon values its employees as this is because they majorly contribute to the organization’s performance and corporate social responsibilities policies (Lu et al., 2016, January). The customer as the primary stakeholder of the company is only interested in a transformed reasonable pay and career development of the employees. Thus the employees are equally important to the organization; this is because they promote and further support competitive development by the organization’s structure. The code of conduct of the company protects both the interests of the company and that of the stakeholders.
Amazon promotes and implements strict observance to nearby, global laws government state/, and through the advancement of documentations within its Code of Ethics. We direct any person who may experience an irresoluble situation to their Lawful Section and, in all respects, set out limited conditions that would allow the office to be reached. Amazon encourages a safe and secure work environment freed from badges and challenges, creating an opportunity for members to fulfil their obligations unhindered. The company actively opposes activities that are not to the most significant advantage of Amazon or its customers, vendors or staff.
Amazon announced its stand to Climate pledge to on September 19, 2019. After ten years of the Paris Agreement pledge, Amazon became the first company to sign the pledge. Amazon measures the amount of carbon footprint. The measurement is to avoid the total impact of carbon on the climate. Amazon announced shipment to Zero in 2019 to make every amazon shipment zero carbons. Their main aim is to achieve total zero carbon emission by 2030. Transportation is a vital segment of all Amazon vision to make shipments net-zero carbon as a component of Shipment Zero. Amazon is focused on upgrading and changing this essential piece of their carbon impression utilizing a few systems; electrifying transportation, optimizing delivery logistics, maximizing the efficiency of the already existing vehicles, using other delivery methods, and partnering with other experts and industries. From the look of things, we can conclude that Amazon is trying its best to practice sustainability.
In my view, I think leaders have a duty to stakeholders, not stockholders. This is because stakeholders are the main backbone of every business. Furthermore, they entire into a long term relationship with the stakeholders. Therefore it is the responsibility of a business leader to offer encouraging good and safe products and services. This to strengthen customer’s relationships and improve on their businesses. People tend to claim that stockholders are essential in a business environment. Well, I don’t dispute that fact, but we have to weigh the matter and see how stockholders can survive with their shares minus stakeholders.
Stockholders have to support the business so that they can meet stakeholder’s needs. Without consumers/Stakeholders, a company cannot survive. Any stakeholder intends to help a business survive/succeed. This is because they have in mind that if a business loses they also lose. Activities such as internet-based life and public support are teaching buyers, turning them into speculators. If a customer prefers an item or another idea, they can help their prosperity through support, showcasing and, in any event, financing. If consumers choose to dislike something, they can do substantially more harm than leave; they can take their case to a jury of millions. Owners can demand the business, but consumers own the wealth of the company. However, such a large number of organizations despite everything consider the to be as somebody who strolls through the entryway, purchases an item and leaves. This isn’t about acceptable client assistance; this is tied in with seeing lost worth, day by day. This is tied in with considering being as a partner. Therefore, it is the responsibility of the business owner to maintain an keep their stakeholders intact.
Reference
Lu, Y., Wu, D., & Zhou, L. (2016, January). Research of Emergency Information Resourse Organization Based on Metadata. In International Conference on Education, Management, Computer and Society. Atlantis Press