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Competitive Analysis on SalesForces and two of its main competitors (Microsoft Dynamics and Sugar CRM)
For this project you need to analyze SalesForces and two of its main competitors (Microsoft Dynamics and Sugar CRM) by evaluating all three companies’:
- strengths and weaknesses
- product and services
- pricing strategies
- targeted costumers
- competitive advantage
This assessment should provide you with necessary information to answer objections by potential buyers in regard to SalesForce’s competitors.
This paper needs to be 1 page in length, typed in a chart format and minimum of 15 criteria need to be evaluated.
Please provide proper citation.
Value of Education
College education has become a controversial subject in the recent past considering the divergent opinions that parents, teachers and students have had on higher learning. Scholars have also been dragged into the shifting opinion on higher learning, and through research, they have written so much about the changing perspectives on higher education. While parents and students have come to view higher education as a means of acquiring plum jobs, others see it as a place for inactive intellectual expression and growth, which should be given more attention in order to bring out its full potential from its status as a means of obtaining employment.
In the article, ‘’what is College for?’’ New York Times’, Gary Gutting argues that colleges are much more than pots for training individuals who are seeking jobs. According to him, the purpose for a college is ‘’to nourish a world of intellectual culture: that is, a world of ideas, dedicated to what we can scientifically know, understand humanistically, or express artistically’’ (Gutting). This is a thought echoed by Rosenbaum, Stephan and Rosenbaum, who say that colleges have much more to offer than just bachelors peddled around (Rosenbaum et al, 3).
The three further point out that a lot of misinformation to the purposes and results of college are distributed by both colleges. According to them, they state of the exaggerated claims on the future of successful graduates and a consideration of BA plans by both parents and students without knowing about the possibilities and well satisfying alternatives (Rosenbaum et al. 3). This thought is also shared by Gutting on the availability of other options other than bachelor programs that offer better results unlike college programs. The key argument is, ‘’we could provide job-training and basic social and moral formation for young adults in a way that is cheaper and efficient. This may be through a combination of professional and trade schools, and public service programs’’ (Gutting). If the aim of college is only preparing students for jobs, thus, other options remain widely open for them, and not within the intellectual environment that is offered by colleges.
Over the years, there has been an increase in the number of students pursuing college education. Much of this is attributed to the encouragement of the open admissions policy that protects low-achieving students from being discouraged by counselors (Rosenbaum et al. 5). This results into a completely low number of college graduates from these students. Besides, the experience becomes totally unfit for these students who are eventually disengaged from the material that they are expected to be studying (Gutting). Thus, while the college admissions may be increasing quickly, with the cost of college also being a determinant on how easy it is for students to register into college, the entire college experience is doubtfully unfulfilling for students who ‘’spend only as much time as they require to get grades that seem to be appealing to them’’ (Gutting).
The main disparity between Rosenbaum, Stephan and Rosenbaum’s and Gutting’s opinion on higher education is the students’ perspective about higher learning. According to Gutting, a survey of graduates reveal that 74% find college useful for their intellectual growth, 69% consider is as important for their growth and maturity as people while 55% showed that college is important in preparing them for their careers and jobs (Gutting). In contrast, Rosenbaum, Stephan and Stephan point out that most students, under the open admission program, go to college fully prepared for higher learning. This lack of preparedness results from the fact that ‘’high school students are rarely offered proper information concerning what college requires, how prepared they are, and what actions would ensure that they are prepared’’ (Rosenbaum et al. 7).
The difference in their opinions however, does not take on the definition of college education. On the other hand, Gutting does not define college education as either BA or AA. For the three, the definition of college however, remains tied to BA programs. According to Rosenbaum, Stephan and Rosenbaum, ‘’in everyday language and informal policy discussions, the word ‘’college’’ is used as a synonym for ‘’bachelor’s degree’’ (Rosenbaum et al. 3).
With the definition of college as only an institution that provides BA programs, many parents remain expectant of their children’s pursuit of college degrees. Even with the increasing expenses in taking children to college, parents continuously commit most of their efforts in college education. These parents’ expectations is that after graduation, their children will have secured their future since ‘’Bachelor’s degrees have a million-dollar payoff in lifetime earnings’’ (Rosenbaum et al. 3). This expectation surfaces when the truth is that people who hold jobs that require AAs end up earning much more than those with Bas. This misconception (BA being more profitable in earning compared to AA) has been propagated by public advertisements literature on educational reform as well as guidance and counseling.
The misconception about BA being greater than AA has been impacted by failures in the guidance and counseling program. While the program was aimed at guiding the students in programs that were ultimately within their ability, this has changed over time, especially with the introduction of open admission programs. The guidance and counseling program had largely acted as college gatekeepers, barring students with low grades from obtaining college admission (Rosenbaum et al. 5). Most of the counselors have since protested their placement as gatekeepers. This impacts a proliferation of students into college, some of whom eventually fail to graduate from college (Gutting).
However, the change in the opinions of counselors is a deeply rooted problem in high schools. A good number of high schools are in dire need of counselors since many do not have them. Rosenbaum et al argue that, ‘’data from 2001 reveal that, averagely, the ratio of counselors to students is 1 to 284’’ (5). The situation is even worse in some other schools where a single counselor has to handle more than 700 students. Such a huge workload does not help in assisting the students to make better decisions on whether or not to pursue college education based on their intellectual capability.
The growing number of students joining college is a good indication of academic achievement. However, the insistence on BA programs even for students who are unable to achieve such high academic grades does not put in more effort towards helping students in making career choices. The failure of academic counseling programs is a worrying issue and this should be corrected immediately in order to save the college program and assist students in making the best choices on the careers to pursue.
Gutting, Gary. “What is College For?” The New York Times, 2011, December 14. Web. 3 February 2014.
Rosenbaum, James, E. “Beyond One-Size-Fits-All College Dreams.” American Educator, 2010.
Story Comparative Essay
There are several differences and similarities of Franz Kafkas’ Metamorphosis and Leo Tolstoys’ the death of Ivan IIych. Both indicate lifestyle bourgeois that mental and bodily suffering accompanied. Both books have characters that experienced existential crisis which they were able to resolve before dying. Apparently, the suffering described in these books was experienced by the authors. The books give a description of the way two men were struggling to succeed in the society that was causing mental depersonalization to them. They were also desensitized by the society. However, both of them opted to pay the expensive cost of breaking from it. This cost was death and both characters paid it. Mental problems as well as the eventual death of the two characters are discussed in this paper.
There are similar protagonists in these novels because they were living artificial lives. Although they made the other people to perceive them as living a comfortable life, the reality is that they were always struggling. These characters adopted such lifestyles even when they hated their experiences. Gregor and Ivan had mental illnesses. Both of them were craving for others’ approval. They also had a tendency of lacking a resolve for asserting their convictions. These authors also depict the protagonists as weak men subservient of the society’s expectations. Ivan is determined to impress others. He lives as per the standards of an upper class legal man of his age. Ivan was living beyond his means while trying to satisfy this desire. He incurred debts while trying to fund this expensive lifestyle.
There is a point where he says that nobody knows the kind of injustices that life has done to him. Due to depersonalization, he lives beyond what he can afford in order to please others. The protagonist’s mental illness is apparent from the start. His life is pretentious during his childhood because he pretended to be happy. Being neutral indicates that he was seeking approval while struggling from the inside. According to the author, there were times when Ivan did disgusting things and then tried to keep them hidden. This can also be seen in the final moment when the window frame hurt his head after slipping but he kept this a secret. Only after being reduced to a state of a vegetable does he confess this to others.
According to psychological perspective, these are indications of mental problems. The wife that Ivan married was not the woman that she loved. She married her as a way of conforming to society’s norms. He did not have self-will and this could determine his actions. Apparently, his problems were added by the wife since she was always complaining and nagging him. He also kept denying that in his life he was mostly suffering. To impress the workmates, he was dressing expensively regardless of his economic state which was poor. He bought a décor for his house so that he could impress the workmates. During the last days, he did not struggle to live because he was paranoid. His feeling was that he was a family burden and therefore he chose to die. This is indicated in a statement that he made to the daughter and the wife when he told them that they ought to be happy since the burden will be gone soon. He feels that he is hated by his family and the doctor.
Ivan reflects on his life and it does not impress him due to the choices that he made. At some point he laments that all life that he lived was a waste although it is late to change things. This is good because it shows that he has learnt his mistakes. It is also at this point that he learns that he had been living a lie and he accepts that he was not in love with his wife. The hatred’s depth is indicated by sending the wife away. This indicates that he has recovered from the initial state of living to impress his society. It is clear that he has realized the essence of making right choices. He is also given opium by his wife and this kills him and it indicates the hatred that she felt for the husband. The last chapter indicates he experiences immense pain. He acknowledges that there is no need for hating his daughter and wife. This is when he apologizes and informs them that he no longer hates them.
Grogor was also living as per the expectations of the people. His belief was that all family needs should be met by the most capable family member. He was not relating with the others since he was confident in his ability to solve his problems. Being a salesperson made him complain because he was not earning enough money. He has a clearly poor livelihood as he states that he is exhausted of consuming miserable food. Gregor complains that he is tortured by his superiors but he has to keep working there in order to meet the needs of his family. Gregor is living for his parents because he is struggling to pay debts for them. He does not like his job though he knows that it is necessary because it enables him to cater for his needs. This can be seen from what he told his superiors about the job enabling him to provide support to his sister and parents.
Similarly to Ivan, Grogor suffers from mental problems more so because he is holding up the true feelings because he does not want trouble. He says that he wish that he could walk right to his boss to express how he feels but he holds this back so that he can keep his job. He is also not himself to his family because he is also afraid of seeking assistance from his sister with domestic chores. His pretence affects his identity because he has internal conflicts that cause him mental torture. Finally, he became a monster when many legs are spread in front of him.
In both stories, depersonalization affected the characters’ personality. It forced them to admit living inappropriately. These characters admitted showing artificial sides to others while hiding their real secrets within themselves. This caused internal conflicts which led to identity crisis. During the last moments, the characters came face to face with the truth. Gregor admitted living his life shallowly while Ivan accepted that he was not alive in his entire life. His final words show this. They symbolized the reality that he would start a new life after death. The way these characters die is the major difference between them. Ivan died while being surrounded by a nurse and his family who were attending to him. However, Gregor was alone. This was the case for him even after sacrificing his entire life just for other people.
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Iphone versus Galaxy
Mobile phones are an integral part of human life. Mobile phones have undergone transformation as a result of advancement in technology from huge brick like shaped to stylish and small Smartphones which have vastly become leading computing devices throughout the globe. There are more than 1 billion Smartphone users in the world and this market is still undergoing growth. Because of this, a war has been promoted between Apple and Samsung. Apple used to be the leading manufacturer of mobiles like iPhone attracting a large customer base but the death of Steve Job, the founder coincided with its decline in volume sales. Samsung Galaxy series on the other hand has enjoyed increased sales in volume. Consumers are often town between superiority of these two Smartphones. The two are compared in terms of operating system, display resolution, internal storage and form factor (Carare 294). I believe Galaxy series are far better than the iPhone series.
Galaxy series S1 and S4 are designed with polycarbonate (plastic) which enhances the ability of swapping the battery out. IPhone series on the other hand are designed of glass and aluminum making them fragile. The plastic material of Galaxy series is what makes them better since they can handle rough usage. S4 has a super 5.8 AMOLED screen with a high pixel density of 441 pixels per inch as compared to the iPhone which has 326 pixel per inch. Because of this, the Galaxy series has high resolution effort. What is more, Samsung colors are also more saturated and visible. With 1080p screen, Galaxy also offers an option that is better for playing games and watching movies (MAgid para 2). The S4 also has a battery life that is longer than that of the iPhone. The Galaxy has fourteen hours talk time while the iPhone has eight hours.
Galaxy series operates on the Android system, which is popular with Google Maps application. Google maps have been available for a long duration and offers accurate and comprehensive mapping information with complete features like voice guided navigation as well as street view mode. Google maps also offers pedestrians public transport and navigation. Galaxy series like S3 and S4 offers NFC (Near Field Connectivity) which is not offered by the iPhone series. NFC connectivity facilitates short range expedient communication between electronic devices as such easy connection to other devices used by consumers. The NFC connectivity also makes galaxy series better than iPhone. The S3 and S4 pop up play features make it possible for users to watch videos through minute floating window. Normally, this is located on top of other applications in use. The feature cannot be found in iPhone series thus making Galaxy series better (Sharma 1965).
Galaxy series also comes with standard mass storage as well as USB host capacity that makes it easy to transfer photos.IPhone series does not come with mass storage mode which means that individuals cannot access file systems of connected storage. On top of this, the Galaxy series operating system makes it possible for 3rd party browser engines to run the system in complete contrast to iPhone series. Chrome, a third party browser engine for android is quite fast in benchmarks and also gives numerous user interfaces. Opera and Firefox are the other browser engines. These three browsers make it possible for individuals to synchronize tabs between phone and desktop. The Galaxy also has a quad-core Snapdragon while iPhone series like the iPhone 5 has dual core. Therefore, this means the Galaxy is two times as fast as the iPhone (Sharma 1965).
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